ARMANI | ULTA FLC 2026
ACTIVATION BOOTH
APRIL 14th, 2026 | ORLANDO, FL
Ulta FLC is one of the biggest events in the beauty industry, where over 200 brands create immersive booth experiences to engage and inspire guests. My team supported 13 brands across 7 distinct booths.
At the Armani booth, the brand showcased Power of You, the newest women’s fragrance, alongside the male Stronger With You fragrance line, inviting guests to explore scent notes, capture photos, and take home premium gifts—including the fragrances themselves.
As the designer, I supported my team by exploring brand imagery, logo, and color placement, shaping how the brand came to life in the booth. I also designed new graphics such as fragrance mats and the photo takeaway.
